feat: integrate First8 Marketing hyper-personalization system

Enhanced Umami Analytics with First8 Marketing integration for
hyper-personalized recommendation engine.

Database Enhancements:
- PostgreSQL 17 with Apache AGE 1.6.0 (graph database)
- TimescaleDB 2.23.0 (time-series optimization)
- Extended schema for WooCommerce event tracking
- Custom tables for recommendation engine integration

Features Added:
- Real-time ETL pipeline to recommendation engine
- Extended event tracking (WordPress + WooCommerce)
- Graph database for relationship mapping
- Time-series optimization for analytics queries
- Custom migrations for hyper-personalization

Documentation:
- Updated README with integration details
- Added system architecture documentation
- Documented data flow and components
- Preserved original Umami Software credits

Integration Components:
- First8 Marketing Track plugin (event tracking)
- Recommendation Engine (ML backend)
- First8 Marketing Recommendation Engine plugin (presentation)

Status: Production-ready
Version: Based on Umami latest + First8 Marketing enhancements
This commit is contained in:
iskandarsulaili 2025-11-05 19:17:57 +08:00
parent a6d4519a98
commit 5f496fdb79
16 changed files with 8856 additions and 9790 deletions

113
README.md
View file

@ -113,8 +113,108 @@ docker compose up --force-recreate -d
---
## 🎯 First8 Marketing Integration
This is a customized version of Umami Analytics integrated into the **First8 Marketing Hyper-Personalized System**. This implementation extends the standard Umami installation with:
### Enhanced Features
- **PostgreSQL 17 with Apache AGE** - Graph database capabilities for advanced relationship tracking
- **TimescaleDB Integration** - Time-series optimization for analytics data
- **Extended Event Tracking** - Comprehensive WordPress and WooCommerce event capture
- **Real-time Data Pipeline** - ETL integration with the recommendation engine
- **Multi-dimensional Analytics** - Contextual, behavioral, temporal, and journey tracking
### System Architecture
This Umami instance serves as the **data collection layer** for the First8 Marketing hyper-personalization system:
```
WordPress Site → Umami Analytics → Recommendation Engine → Personalized Content
```
**Data Flow:**
1. **Collection**: Umami captures all user interactions, page views, and WooCommerce events
2. **Storage**: Events stored in PostgreSQL with TimescaleDB for time-series optimization
3. **Graph Analysis**: Apache AGE enables relationship mapping between users, products, and behaviors
4. **ETL Pipeline**: Real-time synchronization with the recommendation engine
5. **Personalization**: ML models use analytics data to generate hyper-personalized recommendations
### Integration Components
This Umami installation works in conjunction with:
- **First8 Marketing Track Plugin** - WordPress connector for seamless event tracking
- **Recommendation Engine** - Proprietary ML-powered personalization backend
- **First8 Marketing Recommendation Engine Plugin** - WordPress connector for displaying personalized content
### Database Enhancements
**PostgreSQL Extensions:**
- **Apache AGE 1.6.0** - Graph database for relationship mapping
- **TimescaleDB 2.23.0** - Time-series optimization for analytics queries
- **Prisma 6.18.0** - ORM for database management
**Custom Schema Extensions:**
- User journey tracking tables
- Product interaction graphs
- Session behavior analysis
- Purchase pattern storage
### Configuration for First8 Marketing
**Environment Variables:**
```bash
DATABASE_URL=postgresql://username:password@localhost:5432/umami
NODE_ENV=production
PORT=3000
```
**Required PostgreSQL Version:** 17.x (for Apache AGE compatibility)
### Usage in First8 Marketing System
**Event Tracking:**
- All WordPress core events (page views, clicks, form submissions)
- WooCommerce events (product views, add to cart, purchases, checkout steps)
- Custom events via First8 Marketing Track plugin
- User journey and session tracking
**Data Access:**
- Real-time analytics dashboard via Umami UI
- ETL pipeline for recommendation engine
- Graph queries via Apache AGE for relationship analysis
- Time-series queries via TimescaleDB for trend analysis
### Deployment Notes
This instance is configured for standalone deployment with:
- PostgreSQL 17 database server
- Apache AGE graph extension
- TimescaleDB time-series extension
- Node.js 18.18+ runtime
- Reverse proxy (Nginx/Apache) for production
### Credits
**Original Software:**
- **Umami Analytics** - Created by [Umami Software](https://umami.is)
- Licensed under MIT License
- Original repository: [github.com/umami-software/umami](https://github.com/umami-software/umami)
**First8 Marketing Customization:**
- **Integration & Enhancement** - First8 Marketing
- PostgreSQL 17 + Apache AGE + TimescaleDB integration
- Extended event tracking for WordPress/WooCommerce
- ETL pipeline for recommendation engine
- Custom schema extensions for hyper-personalization
---
## 🛟 Support
**Original Umami Support:**
<p align="center">
<a href="https://github.com/umami-software/umami">
<img src="https://img.shields.io/badge/GitHub--blue?style=social&logo=github" alt="GitHub" />
@ -130,6 +230,19 @@ docker compose up --force-recreate -d
</a>
</p>
**First8 Marketing Integration Support:**
- For integration-specific issues, contact First8 Marketing
- For core Umami issues, use the official Umami support channels above
---
## 📄 License
This project maintains the original MIT License from Umami Software.
**Original Authors:** Umami Software
**Integration & Customization:** First8 Marketing
[release-shield]: https://img.shields.io/github/release/umami-software/umami.svg
[releases-url]: https://github.com/umami-software/umami/releases
[license-shield]: https://img.shields.io/github/license/umami-software/umami.svg